Paramount Skydance has appointed a co-CEO to help run the company it is about to roughly double in size. Ynon Kreiz, chairman and CEO of Mattel, joins as co-CEO alongside chairman and CEO David Ellison, with a first day of October 5 — ahead of the close of the $110 billion acquisition of Warner Bros. Discovery.

THE DIVISION OF LABOUR, per Paramount: Ellison will focus on long-term strategy, creative vision and direction, including talent relationships, strategic partnerships, technology and capital allocation; Kreiz takes day-to-day management and the integration of the combined businesses. The merged company will report jointly to both men.

Kreiz led Mattel from 2018, where he oversaw the Barbie film made with Warner Bros. Pictures — a cooperative relationship that now becomes an internal one. Earlier this week, Paramount's streaming chief Cindy Holland announced she would step down, and Variety reported that HBO boss Casey Bloys is poised to take over both Paramount+ and HBO.

CLEARING THE BOARD. The same day, a judge approved Paramount's recently announced settlement in a lawsuit brought by several states that had been blocking the Warner Bros. Discovery merger, removing one of the last obstacles to closing. A two-headed leadership structure is unusual for an integration this large and this contested: it splits creative strategy from operational delivery at exactly the moment when decisions about which services, teams and technology stacks survive have to be made quickly.

WHY IT MATTERS BEYOND HOLLYWOOD. If the deal closes, Paramount+ and HBO Max sit under one roof — the kind of consolidation that reshapes how many subscriptions households must stack and gives one company far more leverage in negotiations with studios, suppliers and streaming technology vendors. Notably, Ellison's brief explicitly includes technology and capital allocation, which suggests the combined company's streaming platform decisions will be driven from the top rather than from the product organisations.